Digitalization & Development

Web Development


Process Digitalization

System Solutions


Digital Expedition Digitalization & Development

Welcome to the starting point of our digital expedition Digitization & Development. On the expedition, we will discover the many possibilities in the field of digitization & development. As a digital agency, we attach great importance to the different areas of web development, the digitization of the right processes and the improvement of workflows, which are made faster and more efficient by means of system solutions and interfaces. You can find out in which areas they can be used on our respective service pages.

All things packed and snowshoes strapped on? Then we’re off!

Web Development

Web development is the programming of websites and other web applications using modern web technologies. This includes front-end and back-end development, although there are some overlaps with other sub-divisions. Frontend development, for example, can be seen as part of web development as well as part of web design. The catchy analysis, design drafts and performance tests are also a part of web development. The core, however, is programming.

Programmierung und Entwicklung von der PRinguin Digitalagentur aus Bamberg

How does web development work?

In web development, custom-fit solutions are designed for the functionally, design and usability of web applications, which modular system cannot deliver to this extent. Based on a customer order, our web developers start implementing the specifications by developing the structure, design and functionality of the web application in sequential manner. For this purpose, modern web technologies are used to ensure a future-proof end product. The result is a digital web application that is individually tailored to your needs. Independent and therefore future-proof web technologies include the popular scripting languages HTML%, CSS3, JavaScript and PHP. They are among the most widespread industry solutions and form the basic framework of many websites.



Application Programming Interface are an elementary building block in process optimization and in the development of flexible, digital company infrastructure. Software interfaces can make information and data transferable between different systems that you would have to laboriously transfer yourself without an API. An everyday example makes the usefulness of an Interface a little clearer. For example, cloud providers use the interface of a computer’s local system storage to automatically make offline documents available in the cloud. Functions can be also be provided by one software for another software.


How do API’s work?

In our agency, the development of a functional interface begins with the joint creation of a concept. We discuss with you, which interfaces are suitable for your processes and which data streams should be processed. If you have difficulties in identifying the potential for an interface within your business processes, we will be happy to advice you. Once the interface has been designed, we start programming. With extensive testing, we check that the created interface is 100% functional and ready for use before it finally goes live and helps you do just that.

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Process Digitalization 

Process digitization is about digitizing analogue processes in practice and keeping them competitive and efficient despite changing demands. Process digitization does not aim to simply digitize original business processes on a flat-rate basis, but to redefine them meaningfully with the help of targeted transformations. This makes it a necessary step to make your own company competitive and economical in the long term. In addition, it aims to reduce costs, eliminate existing sources of error and make workflows leaner and more efficient.

How does process digitalization work?

There are different approaches and possibilities how a process digitization can be carried out. As a rule, however, this is a multi-part process, at the end of which the optimum system solution for you is found. To this end, we begin with an analysis of existing processes, which helps to assess the current state of your company and to identify risks and potentials. Based on this, we define your individual digital solution with you, which simultaneously leads to an optimization of your processes, because: Bad processes remain bad, even if they are digitalized.

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System Solutions

Each company has different workflows, process structures and system architectures. The aim of system solutions is to optimally coordinate them with each other and thus create intelligent interfaces that bring more flexibility, efficiency and transparency into one’s daily work routine. System solutions therefore provide technical answers to process problems in a demand-driven and user-oriented manner. They are pioneers of digital performance structures in the company and help to make workflows more targeted and smoother.

How do system solutions work?

In order for a system solution to meet the requirements and work methods of a company and to be able to map these optimally, it is necessary to carry out a corresponding requirements analysis in advance. Within the scope of such a needs analysis, core processes are identified and performance requirements are collected. Both existing products, services and system architectures play a role here, as well be those planned for the future.

Strategy & Concept

    Digital Workshops
    Needs Analysis
    Digital Strategies
    Process Optimization


Design & Branding

  Corporate Identity
    Media Design
    UI Design
    User Experiencen


E-Commerce & Web

    Online Shops
    Web Applications


Content & Marketing

      Content Marketing
    Online Marketing
    Social Media Marketing
    Public Relations

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